“Why” before “How”

“Why” before “How”

I very much recommend this very thoughtful piece by Steve Rose. This is a particularly timely read for me…

Steve Rose PhD

“He who has a why to live can bear almost any how.” —Friedrich Nietzsche

Those seeking change look toward the mountain ahead, ambivalent to whether or not they should make the trek. They want to get to the top, but are comfortable and safe. Torn between these two competing desires, one may seek out professional advice on mountain-climbing, buy all the top-notch gear, and painstakingly plan their route, perpetually putting off the climb. This is the danger of putting the “how” before the “why”.

We all know people who’ve procrastinated by planning perfectionist plots, while never getting to the hard work of actually making a change. The problem with this approach is that it continues indefinitely, leaving the person wanting the end-goal, yet not having the level of motivation required to take action. The reason for this lack of motivation is the lack of focus on why one is pursuing…

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